Last December, Tampa Bay Lightning owner and philanthropist Jeff Vinik hired Lakshmi Shenoy, VP Strategy and Business at the Chicago innovation hub 1871 to start a similar innovation hub here in Tampa Bay. Last night, Shenoy spoke to a packed room at a gathering organized by Tampa’s Indo-US Chamber of Commerce about the upcoming Tampa Bay Innovation Hub, which will be to Tampa Bay what 1871 is to Chicago.
I took notes and photos during her presentation, which I’ve shared below.
Introduction
- I was VP of Strategy and Business Development at 1871, an innovation hub located in Chicago’s Merchandise Mart
- The notion of an innovation hub is less than 10 years old
- 1871 has been described as “world class”. Why?
- It’s 140,000 square feet of space whose purpose us to bring together stakeholders and startups to help grow local technology entrepreneurship
- A place for 500 startups, 7 venture capitalist teams, several participating universities, and a stage that holds 1,000 public events a year
- It’s a central gathering point for technology and entrepreneurship
- I loved working with founders and teams at 1871
- The impact of startups is my personal force forward
The move to Tampa
- I was hired to start an innovation hub in Tampa Bay last year, and moved here in February
- To get familiar with the area, I needed to leverage the knowledge of locals, and conducted over 200 interviews with them
- The locals were open and friendly
- From these interviews, I formed my strategy and concluded that Tampa Bay faces three key challenges:
- Access to talent and capital
- Density
- Tampa is spread out geographically
- Such a spread-out place could benefit from place making
- We need a landing zone that could act as a gathering place and that makes it easy for newcomers to find other people in the Tampa Bay tech/entrepreneurial scene
- Branding
- Startup talent doesn’t think of the Tampa Bay area as a place to set up their startup
- We need to make a team effort to promote Tampa Bay
- Use the hashtag #MakeItTampaBay
The Tampa Bay Innovation Hub
- “Tampa Bay Innovation Hub” is the legal name; the name that the place will go by is under wraps and will be announced soon
- We’re seeking talent who want to help us and want to be woven into community
- It’s a physical space whose purpose is to make Tampa Bay a startup place, similar to Station F in Paris
- It has 3 conceptual pieces:
- Practical: It gives you a place where you know where to go to find the Tampa Bay tech scene
- Emotional: It provides a community of people who understand the entrepreneur’s experiences and challenges
- Perception: It provides an image of activity, visual density, and an abundance of opportunity, and no one person or group up can do that
- It’s an ESO: an entrepreneurial support organization
The target and partners
- We’re targeting 3 key groups:
- Founders and startup teams at the core
- Invested supporters
- Tampa Bay’s tech/entrepreneurial community and beyond, acting as positive stewards
- It’s about creating a big tent that’s open to everyone who wants to be part of creating the conditions for startup success
- My KPIs are people
- We must:
- Have the density to retain people
- Develop anyone who wants to engage
- Future-proof people
- Create exposure and access to new tech
Coming soon
- The brand of the hub exists: it’s just under wraps
- We’re attracting local and international partners — that’s right: international partners!
- We want to announce space with wow factor
- Startup signups will start soon
- This is a very special time for the Tampa Bay community
- When I came here last fall, I noticed an energy and optimism here
- I’m happy that I get to be part of this region’s story
We need to be our own #TampaBay brand advocates. Individuals create the authentic stories that something’s happening here. Share your story. Bring other people here so they can experience our #startup #entrepreneur community. @lshenoy #MakeItTampaBay pic.twitter.com/gPjqz5yrT4
— Anitra Pavka (@apavka) June 28, 2018