Good news, creatives — if this completely AI-generated TV ad for a fictitious pizza place is any indication, you won’t be replaced by artificial intelligence just yet.
Just watch it. It’s so…off. The people’s eyes are off-kilter, the chef’s arm appears to be on fire, and the scenes of people eating pizza slices are so off that they will haunt my dreams from the next week.
Pepperoni Hug Spot is a TV ad created by a YouTuber (or group of YouTubers) going by the name “Pizza Later” using the following combination of AI tools:
- Script: GPT-4
- Still images: Midjourney
- Video: Gen-2 by Runway
- Voiceover: Eleven Labs
- Music: Soundraw
My favorite Twitter response to the ad comes from none other than Pizza Hut:
Of course, this being the age of Late-Stage Capitalism, PizzaLater has quickly created a site for Pepperoni Hug Spot, where you can buy merch.
One reply on “AI ad of the moment: “Pepperoni Hug Spot””
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